Transform the sales
Dedicated team, strategic relationships and results you measure at the end of the month.
What Is UPSELL
More than a management company.
Your sales partner.
UPSELL is a hotel sales management company. Our dedicated team puts your hotel in the spotlight on the right shelves, with strong relationships with operators, OTAs, travel agencies, and systems — always by your side.
Fale com um especialista→Dedicated Team
Professionals 100% focused on your hotel's performance.
Strategic Relationships
Direct access to operators, OTAs, and agencies across Brazil and Mercosur.
Revenue Meetings
Strategic meetings with real-time data analysis to maximize your revenue.
Real Presence
On-site visits and full availability. We are partners.
Results
Numbers that speak for themselves.
Partner Hotels
Average Occupancy Rate
Revenue Generated in 2025
RevPar Growth 2025
Annual Average Daily Rate Growth
* Dados referentes ao portfólio UPSELL — ano base 2025
Our Team
Specialists who live
the hotel market.
Eduy Azevedo
CEO & Founder
Eduy Azevedo
CEO & Founder
Senior executive and hospitality reference, with a career at renowned companies in Brazil and abroad.
Robson Sanches
Partner | Operators
Robson Sanches
Partner | Operators
+20 years of experience working with top operators, deeply familiar with all the nuances of operation systems.
Victor Azevedo
Partner | OTAs
Victor Azevedo
Partner | OTAs
With stints at major hotel chains, he built relationships with the main players in the online market.
Hector Cruz Azevedo
Revenue Manager
Hector Cruz Azevedo
Revenue Manager
Background in technology and tenures at major hotel chains. Deep mastery of hotel systems, with precise data reading and continuous rate optimization.
Karla Giseli Gurgel
Account Executive — North & Northeast
Karla Giseli Gurgel
Account Executive — North & Northeast
Focused on North and Northeast Brazil with 20+ years training operators and travel agents.
Rodrigo Carossa
Account Executive — Interior SP & Triângulo Mineiro
Rodrigo Carossa
Account Executive — Interior SP & Triângulo Mineiro
Over 18 years in the regional market, with close relationships with travel agents.
Karin Moura
Account Executive — Mercosur
Karin Moura
Account Executive — Mercosur
20 years in the LATAM market with Mercosur expertise, sourcing international clients for our partners.
Elias Veloso
Account Executive — MG
Elias Veloso
Account Executive — MG
Over 15 years in tourism and hospitality. Most recently with Grupo Aviva, specializing in strategic prospecting and account management in Minas Gerais.
Guilherme Girald
Account Executive — SC
Guilherme Girald
Account Executive — SC
Over 16 years across hospitality, tourism and commercial management, with time at Rede Laghetto, Sheraton Porto Alegre and Costa Crociere, plus international hospitality experience in Italy.
Eduy Azevedo
CEO & Founder
Eduy Azevedo
CEO & Founder
Senior executive and hospitality reference, with a career at renowned companies in Brazil and abroad.
Robson Sanches
Partner | Operators
Robson Sanches
Partner | Operators
+20 years of experience working with top operators, deeply familiar with all the nuances of operation systems.
Victor Azevedo
Partner | OTAs
Victor Azevedo
Partner | OTAs
With stints at major hotel chains, he built relationships with the main players in the online market.
Hector Cruz Azevedo
Revenue Manager
Hector Cruz Azevedo
Revenue Manager
Background in technology and tenures at major hotel chains. Deep mastery of hotel systems, with precise data reading and continuous rate optimization.
Karla Giseli Gurgel
Account Executive — North & Northeast
Karla Giseli Gurgel
Account Executive — North & Northeast
Focused on North and Northeast Brazil with 20+ years training operators and travel agents.
Rodrigo Carossa
Account Executive — Interior SP & Triângulo Mineiro
Rodrigo Carossa
Account Executive — Interior SP & Triângulo Mineiro
Over 18 years in the regional market, with close relationships with travel agents.
Karin Moura
Account Executive — Mercosur
Karin Moura
Account Executive — Mercosur
20 years in the LATAM market with Mercosur expertise, sourcing international clients for our partners.
Elias Veloso
Account Executive — MG
Elias Veloso
Account Executive — MG
Over 15 years in tourism and hospitality. Most recently with Grupo Aviva, specializing in strategic prospecting and account management in Minas Gerais.
Guilherme Girald
Account Executive — SC
Guilherme Girald
Account Executive — SC
Over 16 years across hospitality, tourism and commercial management, with time at Rede Laghetto, Sheraton Porto Alegre and Costa Crociere, plus international hospitality experience in Italy.